When it comes to products and services, there are plenty of marketing mantras that tend to sound like cliches. Most of it centers on the customer always coming first, always being right and so on. Despite that universal approach, few organizations actually deliver something oriented and customized entirely to a customer or clients’ needs.
At Grand Rapids Label, we are different. Creating customized, cost-effective solutions defines us and has always anchored our reputation. We place our focus and energy on two bedrock principles: empowering our people and tailoring our work. We recognize that customers across a wide range of industries have exacting requirements often made more challenging still by changing regulations and evolving technology. Yet, with nearly 20 patents, we are able to maintain superior quality and service with printing, engineering, converting, testing and research and development. We regularly invest in advanced technology and refuse to back away from challenges.
Part of what separates our work is the expertise of our people. Still, it is not enough to have such talent unless you empower those individuals to collaborate, create and customize solutions based on their unique and collective expertise. We choose people based on their integrity and dedication but also give them the freedom to act on a customer’s behalf.
As a family company we take pride in our heritage but even greater pride in amassing more than 125 years of satisfied customers. Whatever your labeling need, we can find a solution — customized, of course!