Recreational enthusiasts have long loved their ATVs and the freedom you feel from saddling up and hitting the trail at high speed. Chances are, you’ve been on one with family and friends, from camping and hunting trips to traversing sand dunes. Indeed, all-terrain vehicles have come a long way from their utilitarian roots as hauling machines for farmers and builders.
But did you know there is a relative newcomer to the ATV landscape that is grabbing more attention and shaking up the market? So called side-by-sides — which have two seats beside one another — also have a steering wheel and roll bar and can reach speeds of 60 miles per hour. In a short span, side-by-sides have become extremely popular with families who can use them for two adults or for multiple kids, which cuts out the fights and jealousy over whose turn it is to ride the one-seater!
To keep up with steep demand, manufacturers have sometimes rushed to crank out new models of the ATV, sometimes considered the luxury version of the original. Industry insiders have seen the number of side-by-sides sold nationally double over recent years. Besides recreational users, farmers, firefighters and heavy equipment utility workers account for the growing market.
Early models that were narrow and top-heavy were prone to safety hazards including roll-overs, but wider models and lower center-of-gravity designs have helped make them safer. Today, it is not uncommon to see enthusiasts fashion customized doors, steel roll bars and after-market lights to make their side-by-side virtually indestructible. Little tykes can even be strapped into one in a carseat.
Whatever the upgrades to make side-by-sides more enjoyable and durable, Grand Rapids Label has the expertise and equipment to create labeling systems as tough as the ATV itself. No matter what terrain you plan to tackle, consider us your label system resource. Happy riding!